Privacy Policy
Last Updated: January 2026
B-Rev.co.uk ("we," "us," "our," or "Company") operates the website b-rev.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit information through contact forms, newsletter sign-ups, or surveys, including your name, email address, and any other details you provide.
- Technical Information: We automatically collect your IP address, device type, browser type, operating system, referring URLs, and pages visited on our Site.
- Cookies and Similar Technologies: We use cookies, web beacons, pixels, and similar tracking technologies to monitor your interactions with our Site.
- Usage Data: Information about how you interact with our content, including clicks, time spent on pages, and navigation patterns.
How We Use Information
We use the collected information for the following purposes:
- To provide, maintain, and improve our Site and services.
- To conduct analytics and understand user behaviour to enhance our content and user experience.
- To track affiliate commissions and manage affiliate partnerships with casino operators.
- To send you marketing communications, newsletters, and updates (with your consent where required).
- To comply with legal obligations and protect against fraud and abuse.
- To respond to your inquiries and customer service requests.
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your experience. The types of cookies we use include:
- Essential Cookies: Necessary for the Site to function properly and enable core features.
- Analytics Cookies: Allow us to analyse Site usage and improve performance through services such as Google Analytics.
- Affiliate Tracking Cookies: Enable us to track referrals to our casino partners and calculate affiliate commissions.
- Marketing Cookies: Used to deliver targeted advertising and measure campaign effectiveness.
You can control cookies through your browser settings and opt-out of non-essential cookies. However, disabling certain cookies may affect Site functionality. You may also opt-out of Google Analytics tracking by installing the Google Analytics opt-out browser extension.
Third-Party Links
Our Site contains links to external websites, including casino operators and affiliate partners. We are not responsible for the privacy practices, content, or security of third-party websites. Each linked casino and affiliate partner maintains its own privacy policy, and we encourage you to review their policies before providing any personal information or engaging in gambling activities.
Please note that we do not control these external sites and are not liable for their data handling practices.
Your Rights
Under UK Data Protection Laws (including the UK General Data Protection Regulation and Data Protection Act 2018), you have the following rights:
- Right of Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can ask us to correct inaccurate or incomplete data.
- Right to Erasure: You can request deletion of your personal data, subject to legal limitations.
- Right to Restrict Processing: You can ask us to limit how we use your information.
- Right to Data Portability: You can request your data in a portable format.
- Right to Object: You can object to certain processing, including marketing communications.
- Right to Lodge a Complaint: You may file a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
To exercise any of these rights, please contact us using the details below.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless longer retention is required by law. Specifically:
- Contact information and service requests are retained for up to 3 years after your last interaction.
- Analytics and usage data are typically retained for up to 12 months.
- Affiliate tracking data is retained for the duration necessary to process commissions and resolve disputes (typically up to 7 years for accounting purposes).
- Cookie data is retained according to each cookie's expiration settings.
When data is no longer needed, we will securely delete or anonymise it.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: privacy@b-rev.co.uk
Website: b-rev.co.uk
We will respond to your request within 30 days in accordance with applicable data protection laws.